Category Archives: trade show

For this blog, our team sat down and combined our knowledge and powers to share the things we’ve learned attending trade shows over the years, with you. One topic that kept coming up, was how the industry has changed over the years, but being prepared never goes out-of-style. What’s in our trade show tool kit? […]

Being an exhibitor at a trade show is one of the best ways to promote your business to your target demographic. Research also tells us, that trade shows are one of the number one sources for decision makers. And why wouldn’t they be? At trade shows you’re able to interact with both your potential customers, as […]

Hiring promotional models at trade shows can greatly benefit many companies in terms of lead generation and sales. However, many companies are still very hesitant about hiring promotional models (I used to fall into this category). That is, until you realize the difference between booth babes and professional promotional models.

Although trade shows have loyal followers, there are still many people who refuse to exhibit at trade shows. Trade shows have gotten a bad reputation that they are too expensive, that it’s a dying industry, and that they don’t bring in sales. We’re here to debunk these common trade show misconceptions and prove, once and for all, […]

Date shows what are the “Most Important core values for brands to embody.” Whether it be in the trade show industry or any other industry, quality and durability are the top most important core values for brands to embody. 

Stay up-to-date by using technology at trade shows. Here are 7 ways to integrate technology at your next trade show to stay competitive and relative!

National Trade Show Displays has added new products to its website to offer customers more trade show display options. These new products are part of the Formulate Fabric Display line. Learn more to see if this trade show display is right for you! 

There are many reasons to attend trade shows but the majority of people are there for one reason. According to Michael Heipel, “generating sales leads at trade shows ranks highest for most of the exhibiting companies.” In order to get quality leads, exhibitors must be able to communicate effectively. Here are some Do’s and Don’ts to […]

We’ve heard how many businesses are still choosing to attend trade shows because of their continued success. However, what no one likes to talk about is how expensive it can be to attend a trade show. Many times, the return you get from attending is worth it, but for some businesses, navigating and establishing a budget is the […]

There are hundreds of trade shows throughout the year, giving businesses more options to exhibit. However, not all trade shows are going to be a right fit for your company. Here are a few quick tips to help you decide which trade show is right for you so that all of your efforts pay off.